17 November
- Iconic music and performing arts venue announces landmark partnership with Universal Music Group UK
- New partnership will connect the Roundhouse’s youth music programmes with the industry and drive digital innovation to expand its youth model online, building a safe, inspiring space for young people to create together.
- Forms part of the Roundhouse’s ongoing commitment to broaden access for young people and feed a diverse talent pipeline into industry.
Today (Monday 17th November), two of the UK’s leading creative organisations, the Roundhouse and Universal Music Group UK (UMG UK) have announced a partnership designed to support and inspire the next generation of creative talent.
Bringing together the Roundhouse’s role as the UK’s leading provider of non-formal creative education and UMG’s global influence in music and culture, the partnership will create new opportunities for young people to access creative learning, develop their skills, make new connections and benefit from the expertise of industry professionals.
The Roundhouse and UMG have already enjoyed a strong association, with the London music venue hosting events in its youth spaces and Creative Studios for Amplify-U – UMG’s early talent programme which builds a diverse talent pipeline by equipping emerging professionals with real-world experience, industry insight and skills to forge a career in music.
The new partnership, formed with UMG’s Global Impact Team, will expand on this relationship and focus on engaging directly with the Roundhouse’s music programmes and the development of a new digital platform. The partnership will extend the Roundhouse’s trusted youth model online, creating a safe and inspiring space for young people to connect, collaborate, and build communities.
“The Roundhouse and Universal Music Group are two powerhouses of creativity,” said Michaela Greene, Partnerships & Impact Director of the Roundhouse.
“Together, we’re giving more young people the chance to find their voice, grow in confidence, learn new skills and unlock their potential through creativity. At a time when access to the arts matters more than ever, this partnership is a powerful statement of belief in the next generation.”
Sharlotte Ritchie, Senior Director of Global Impact & Communications at UMG, added, “We are so excited to build on our relationship with the Roundhouse, cultivating a safe, collaborative space for young people to explore, learn and connect creatively – without being confined by geographical borders.”